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Most people who go to the Miami Winter Music Conference don't actually attend many conferences as in the past they were held in relatively remote locations (not to mention all of the fun going on outside). But for 2012, WMC organisers are building the Beachplex, a custom designed, air conditioned tent complex at 21st and Collins, right in the thick of things.
Co-founder Louis Possenti said: "This is something WMC has been planning with the City of Miami Beach for a while.
"There is no greater opportunity than the flexibility to design this structure specifically to suit the needs of the WMC participants and no better location than directly on the sand at the center of South Beach."
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