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INTRODUCING: SEI A By Seb Wheeler

26 December 2011
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INTRODUCING: SEI A

Words: Seb Wheeler
Published in Mixmag December 2011

Who 29-year-old producer newly signed to Tiga’s Turbo label
Sounds like Late night techno on a trippy, way-out tip

Sei A’s new single for Turbo is an experimental curveball thrown down on a label more commonly associated with distorted electro/ techno bangers than far-out electronic compositions. But the change in tune is more than welcome, especially when it’s as good as ‘Frozen Flower’.

“I don’t think about styles, it just falls into place,” says the 29-year-old Scottish producer when asked how the tune came about. “I sometimes think I want to make techno, and then I won’t even go toward that sound at all.”

Sei A moved from his native Glasgow down to London a year ago, and has been immersed in the hybrid house, techno and bass-heavy sounds that cross-pollinate within the capital. That’s why ‘Frozen Flower’ is such a deliciously dark mix of industrial atmospherics, broken two-step beats, chopped-up vocals and melancholy synths.

While his first two albums revolved around sturdy tech-house, his new material has a much wider remit. A more open approach is allowing Sei A the attention he’s coveted since debuting in 2008. “I’ve always hoped that I would get a bit more exposure,” he admits. “Now I can see that a much wider range of people are interested.”

Turbo has also received his new work with open ears, giving Sei A a new creative freedom. “I want to cross as many different elements as possible,”
he says. “It keeps people guessing, and keeps me interested in what I’m doing.” ‘Frozen Flower’ is proof that he’s found the perfect place.

‘Frozen Flower’ is out now on Turbo

TAGS: HELLO / INTERVIEWS / INTRODUCING / SEI A

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